How to Win Friends and Influence People in the Digital Age
- By Dale Carnegie and Brent Cole
- Publisher: Simon and Schuster
- Available in: English
- Total pages: 272
- ISBN: 9780857207289
The definitive guide to how to communicate, lead and work efficiently within the digital landscape.
How to Win Friends and Influence People in the Digital Age
- Part 01 - Essentials of Engagement:
- Bury Your Boomerangs
- Affirm What's Good
- Connect with Core Desires
- Part 02 - Six Ways to Make a Lasting Impression:
- Take Interest in Others' Interests
- Smile
- Reign with Names
- Listen Longer
- Discuss What Matters to Them
- Leave Others a Little Better
- Part 03 - How to Merit and Maintain Others’ Trust:
- Avoid Arguments
- Never Say "You're Wrong"
- Admit Faults Quickly and Emphatically
- Begin in a Friendly Way
- Access Affinity
- Surrender the Credit
- Engage with Empathy
- Appeal to Noble Motives
- Share Your Journey
- Throw Down a Challenge
- Part 04 - How to Lead Change Without Resistance or Resentment:
- Begin on a Positive Note
- Acknowledge Your Baggage
- Call Out Mistakes Quietly
- Ask Questions Instead of Giving Orders
- Mitigate Fault
- Magnify Improvement
- Give Others a Fine Reputation to Live Up To
- Stay Connected on Common Ground
The definitive guide to how to communicate, lead and work efficiently within the digital landscape.
This book is a core text for the APMG Professional Services Professional – Athlete (Personal Effectiveness) Foundation certification, which is the world’s only non-vendor certification programme that develops the consultant of tomorrow.
About the book:
How to Win Friends and Influence People is the most famous confidence-boosting book ever published, with sales of over 16 million copies worldwide. It offers practical advice and techniques for how an individual can improve interactions with everyone in their life. Advice is given on making friends, increasing popularity, persuasion, becoming a better speaker and boosting enthusiasm.
This latest version looks at the ways in which social networking sites, email and the online world has provided new tools and challenges. The original book has reframed Carnegie's insights about communication, self-expression, and leadership to apply to the digital age.
Key features:
- Provides advice on how to communicate, lead and work efficiently within the digital landscape.
- Equips individuals with skills and techniques to turn relationships around and improve interactions with everyone in their life.
- Underpins the APMG Professional Services Professional – Athlete certification.
